EmailUnlimited 5.0 - December 24, 2003 Professional e-mail marketing & eCRM tool lets businesses of any size develop personalized, automated e-mail campaigns.
Contact Center Software - December 10, 2003 Database Systems Corp. provides customer contact center software as well as contact center phone systems that are capable of both inbound and outbound operations.
OfficeSpark - November 18, 2003 A user-friendly and feature rich CRM solution that includes sales-force automation, contact management, project management and campagign management and execution.
Reference Logic - November 18, 2003 Reference Logic is a complete 'program in-a-box' sales and marketing software solution that addresses the common challenges of implementing a customer reference program.
How to Choose The Right ERP Software
July 22, 2010
This guide offers tips for selecting the right enterprise resource planning (ERP) solution for your organization.
Mzinga to Moderate NESN Interactive Campaign
July 22, 2010
The New England Sports Network (NESN) has chosen Mzinga to moderate an interactive ad campaign which will run throughout the 2010 baseball season.
Call Tracking: An Important CRM Integration Strategy
May 28, 2010
According to a white paper by Mongoose Metrics, incorporating a call tracking solution into an overall CRM strategy is beneficial from a sales and a marketing perspective.
Social Media Revenue Matrix
May 28, 2010
A white paper posted on The Relationship Economy states that companies must deliver high quality content that meets the needs of consumers for social media to be an effective marketing tool.
Maximizing Customer Marketing Performance ROI
May 24, 2010
A white paper by the Lenskold Group explains why marketing to existing customers has more profit potential than trying to acquire new ones.
A Quicker, Simpler Path to Lead Management ROI
May 20, 2010
A white paper by LeadLife Solutions provides a how-to for putting a lead management system in place and generating a return on investment.
Attract New Customers with Loyal Customer References
May 20, 2010
A white paper by Prosperity Plus Management Consulting, Inc. suggests that reference letters can be a highly effective tool for companies trying to attract new customers.
Connect With the Changing Shopper
May 14, 2010
A white paper by Retail TouchPoints suggests that retailers need to adjust their business strategies as consumers continue to use the Internet and mobile technologies to research products and make purchasing decisions.
Anatomy of an On-Demand Customer Care Infrastructure
May 13, 2010
A white paper by VoltDelta Directory Assistance describes how the company was able to answer 10 billion calls with 99.999 percent reliability.
5 Steps to Effective Retail CRM
May 12, 2010
A white paper by Epicor outlines five key steps retailers should follow to develop a strong CRM strategy that will allow them to compete in today's competitive market.
7 Steps to take Before Choosing an ERP Vendor
May 06, 2010
According to a white paper by BizTech, there are several tasks companies should complete before beginning the search for the right enterprise resource planning (ERP) vendor.
Five Steps To Effective CRM
April 29, 2010
This white paper looks at the five steps that are the 'new' imperatives for retailers.
Key Steps to Create a CRM Strategy
April 28, 2010
A Gartner report suggests three key steps that should be followed each time an organization implements CRM solutions through a CRM strategy.
Harnessing the Power of Social CRM
April 26, 2010
This white paper looks at how more businesses are tapping into the advantages of social CRM (sCRM).
The Vital Role of Contact Centers
April 21, 2010
This white paper discusses the vital role of contact centers and looks at the differences between on-premises contact centers and hosted alternatives.
Business Processing on x86-based Windows Servers
April 20, 2010
This white paper looks at how organizations are moving more toward using x86-based servers running Windows to handle business-critical workloads.
CRM and Automated Partner Campaign Marketing
April 15, 2010
This whitepaper looks at the common challenges in channel marketing campaigns and how to avoid marketing inefficiencies.
Real-Time Call Center Management
April 13, 2010
A Genesys white paper looks at the challenge of managing and responding to information in real time.
Simplifying Call Center Management
April 09, 2010
A Genesys white paper offers advice on simplifying multi-sourced contact center operations.
Leveraging Customer Data
April 07, 2010
A white paper from Infor and Pepper & Rogers Group offers advice on how financial institutions can use customer data to rebuild trust.
Call Centers and Customer Retention
March 30, 2010
A Volt Delta white paper looks at the connection between contact center experiences and customer loyalty.
Automating the Call Center
March 26, 2010
A Volt Delta white paper looks at the challenges and benefits of combining automation with agent support.
Customer Data and Voice Recognition
March 22, 2010
A VoltDelta white paper looks at ways of leveraging customer data to improve a voice user interface.
CRM Software for Everyone
March 18, 2010
An Organic, Inc. white paper looks at the merging of CRM and social CRM.
Advanced Business Analytics
March 12, 2010
A SAP white paper offers guidance on analyzing sales and marketing processes to improve business performance.
Choosing an ERP Solution
March 10, 2010
A Focus Research white paper offers advice on shopping for an ERP system.
SMB Marketing Strategy: Put Customer First
May 28, 2010
A study by Forbes Insights found that although women who own small businesses consider customer service important, many do not have concrete strategies in place.
Social Media Tops Lead Generation Channels
May 26, 2010
A Unisfair study found that lead generation is a major priority for most high-tech marketers, and a majority view social media as a useful tool.
Mobile Female Customer Trends
May 20, 2010
A research report by miBuys Ltd. finds that women are receptive to mobile advertising, and that they particularly enjoy receiving discounts on retail purchases.
Customer Care Experiences That Impact Cable Operators
May 19, 2010
A consumer survey by CSG Systems International, Inc. collected information from cable customers regarding the quality of their customer service experiences.
Customer Service Investments Yield Superior Returns
May 13, 2010
A research report by Accenture found that CHT vendors have endured financial losses because of the recession, which has prompted them to invest more in customer service and support.
SMBs Opt for software-as-a-service (SaaS) CRM
May 04, 2010
Research by Access Markets International indicates that small businesses will invest in software-as-a-service (SaaS) applications over the next five years.
CRM Drives Cross-Channel Loyalty
April 22, 2010
Research by the Aberdeen Group provides an overview of the current state of cross-channel customer loyalty.
Business Intelligence Market Survey
April 19, 2010
A recent survey shows that while business intelligence buyers are generally happy with their software, they do find technical support and integration lacking.
Evidence-based Decision Making Technologies
April 16, 2010
This IDC Executive Brief looks at how organizations are turning to technologies, like
data ware housing, to support decision-making processes.
Hosted CRM Popular with SMEs
April 15, 2010
Research by Really Simple Systems indicates small and medium sized enterprises (SMEs) are embracing hosted applications at a faster rate than ever.
CFOs Need Better Access to Business Intelligence
April 12, 2010
An IBM study finds that almost 60 percent of CFOs aren't satisfied with their operational planning and forecasting analytical capability.
Customer Data and Cross-Channel Customer Loyalty
April 08, 2010
An Aberdeen Group report finds that the key issue that retail organizations face with regard to cross-channel customer loyalty is the inability to capture customer data.
Call Center Virtualization
April 06, 2010
A ContactBabel reports finds that combining multisite call center operations into a single virtual contact center offers significant benefits.
CEOs Focus on Customer Retention
April 02, 2010
A Gartner study finds that CEOs' top priorities are shifting from cutting costs to retaining customers.
Understanding the Value of Business Analytics
March 31, 2010
An IDC survey finds that a third of organizations aren't sure how to measure the benefits of business analytics projects.
Business Intelligence for Sales Reps
March 29, 2010
An Aberdeen Group study finds that sales intelligence reduces the time sales reps spend searching for information by 9 percent.
New Rules for Social CRM
March 25, 2010
An Altimeter Research report offers guidance on putting together an organized approach to social CRM.
Maximizing Ease of Use in Business Intelligence Tools
March 23, 2010
A BeyeNETWORK report looks of ways of quantifying ease of use in business intelligence software, and offers guidance on how to increase adoption of business intelligence tools.
IT Spending to Rise (a Bit) in 2010
March 11, 2010
An Ovum report states that one third of IT decision makers expect their budgets to increase in 2010.
Leveraging E-Commerce Analytics
March 09, 2010
An Aberdeen Group report looks at how retailers are making use of e-commerce analytics tools.
CRM Beyond the Recession
February 25, 2010
A new survey finds that IT budgets appear to be recovering from the recession.
CRM Predictions for 2010
February 23, 2010
Gartner has released two reports offering its predictions regarding customer relationship management in the coming year.
CRM Software for Financial Planners
February 19, 2010
A report from ActiFi Inc. and the FPA examines 16 CRM applications designed specifically for financial planners and advisers.
